According to estimates, the men's wear
market accounts for more than one third of the total apparel industry in
Canada. The contribution of men's wear as a percentage of the total
garment industry is also increasing.
Salient Features of Garment Industry
The country has low barriers-to-entry industry. The manufacturers lay
great stress on quality of fabric, comfort, functionality, value and
service. There has been a phenomenal increase of purchase of garments on
the Internet. Teenagers have responded most favorably to Internet
marketing promotions, thereby creating lucrative business opportunities
for suppliers with e-commerce capability.
There has been an ongoing trend of Canadian garment manufacturers
continuing to lose market share to foreign suppliers.
Key Drivers
The Canadian apparel industry for men is driven by factors including :
- Quality of the garment
- Style of the garment
- Price of the garment and
- Service provided by manufacturers
Major Imports
The industry imports a lot of garments from the USA, followed by Asian
countries China, India and South Korea. These countries supply high
quality men's clothing items to Canada at lower costs.
Manufacturing Regions
Men's apparels or garments are manufactured in all provinces and
territories. Some of the major manufacturing centers are:
- Quebec: Accounting for more than accounting for 55
percent of the total manufacturing.
- Ontario
- Manitoba
- British Columbia
The Canadian garment industry manufactures large volumes of
standardized products like men's underwear, jeans etc. Most of the firms
make use of computer based technology for garment manufacturing. Some of
techniques being used are:
- Computer-aided designing
- Computer-aided pattern making
- Computer- aided grading
- Computer-aided marking
- Automated cutting
- Automated spreading
