The men's apparel industry in Japan is different than the apparel industry in other countries in the sense that manufacturers in Japan produce garments meeting the current fashion trends. Other countries like America and EU sell products that are in sync with the image they want their company to project.
The garment industry in Japan underwent shrinking in the 1990s as a result of decreasing consumer incomes and also an excess of cheap imports. Asa result the men's wear market also witnessed a shrink. The men's wear segment witnessed the sharpest decline as compared to women's wear and kids wear. With the rise in incomes in the early 2000s the industry has been witnessing an increased demand of men's wear. Companies are trying to increase the sales by changing their merchandising policies, adapting to market and fashion changes and also effectively managing inventory.
The country is the largest manufacturer and sourcing region for apparel machinery and spare parts in Asia. China is fast becoming the largest hub for sourcing apparel machinery and spare parts at lower rates as compared to Japan.
Structure of Garment Industry
The entire process of garment designing, production and sales is done by the manufacturers, and also focus on managing and controlling the flow right from production to retailing. These manufacturers also act as wholesalers and are actively involved in raw materials purchasing, designing etc.
Imports
Japan imports nearly 80% of total imports from China. Other countries include USA, EU and other Asian countries In the last few years, China has been looking at Japan as a potential retail market for its clothes. The country's proximity to Japan also makes this a lucrative venture.